Header image ITC Barcelona 2026

Driving Successful Core System Transformation in the AI Age

 

28.-29. May 2026 in Barcelona

Visit us at the ITC Barcelona and let us make your day

msg will be attending this year’s ITC in Barcelona on 28 and 29 May with a stand and a keynote by our Board Member Milenko Radic (28 May, ):

 

Driving Successful Core System Transformation in the AI Age

 

The keynote explores how organisations can overcome the hurdles that hold them back from replacing their legacy core system with a modern, AI-powered, SaaS-based platform.

  • How can a phased transformation approach help insurers to reduce risk, maintain business continuity and introduce scalable cloud capabilities gradually?
  • What are the key success factors for building a secure, flexible and future-ready core that enables continuous innovation?
  • How can the combination of insurance expertise, data and AI unlock new business value?

 

Our colleagues will give everyone a look under the hood of our insurance core platform msg.Insurance Suite SaaS and our AI solutions msg.ask:it and msg.process:it.

 

Drop by our stand No.17 to experience our flagship insurance platform with integrated AI — see real‑time automation, smarter insights, and faster decision‑making live in a hands‑on demo.

We’re looking forward to welcoming you at our stand.

 

Our Solutions: Complete insurance platform

msg.Insurance Suite SaaS - All in one and ready to use

Your path so tuccess: msg.Insurance Suite SaaS

  • Every aspect of your insurance business on one cloud platform. An end-to-end solution for all lines of business.
  • Rapid online deployment
  • Top-level security and data protection
  • Flexibility to respond quickly to future change
  • On-time implementation of new regulatory requirements
  • We also manage ops, so you save big on staff overhead
  • Cost-effective pay-per-use model
  • Infinite scaling
  • AI-powered knowledge platform and process automation

Our Solutions: AI for the insurance Industry

From play to purpose - Boost efficiency, reduce costs, overcome labour shortage with agentic AI

Next level process automation with agentic AI: msg.process:it

msg.process:it is an AI agent that automates business and technical processes from end to end in the insurance sector.

  • Lower costs with AI-based automation
  • Increase process speed
  • Fast response times and simple services deliver an impressive customer experience
  • Reduced strain on internal resources
  • Standard software is a future-proof and safe investment
  • Ready to integrate into our solutions and interfaces

AI-supported knowledge platform: msg.ask:it

 

msg.ask:it is an AI-supported knowledge platform tailored to the content and expertise of the insurance industry.

  • Convenient access to company knowledge regardless of location and time
  • Increased efficiency and quality through optimised knowledge transfer
  • Curated, verified document base for the areas of insurance and regulation
  • Innovative technology: semantic search technology and powerful language model
  • Upload function for setting up a private or group workspace with authorisation concept and metadata control
  • Deep research functionality and the option to expand the source base
  • Support for batch queries (question catalogues)
  • Available as a cloud/SaaS solution – provided as an online application with secure access

Why us

45 years of experience in innovation

Back in 1980, when most things were still on paper, msg was already a pioneer in the digitalization of the insurance industry. 45 years later, we are still leading the way in innovation: msg is a leading provider of advanced AI solutions for the insurance industry.

 

But what really separates us from our competitors is our deep understanding of the insurance business – knowledge that can only be acquired from our decades of experience. With our staff of 2000 IT experts, consultants and actuaries in offices around the world, the biggest names in insurance trust us to manage their complex insurance IT challenges.

 

We provide a comprehensive range of solutions for modernising your IT infrastructure, all from a single source. This includes full migration of core systems and policies.